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Wednesday, March 28, 2012

Busted! Why, Google, why?

Looks like I've managed to tick off Google, which has informed me that it has yanked my AdSense account. Not that it was doing me a lot of good. In three months I hadn't even reached the $100 threshold, when money would have gone into my bank account. Yet earlier this month I received this e-mail:

After reviewing our records, we've determined that your AdSense account
poses a risk of generating invalid activity. Because we have a
responsibility to protect our AdWords advertisers from inflated costs due
to invalid activity, we've found it necessary to disable your AdSense
account. Your outstanding balance and Google's share of the revenue will
both be fully refunded back to the affected advertisers.


Apparently, the Web giant, which reported net income of $2.71 billion in the fourth quarter of 2011, was concerned that people might have been clicking on my Google AdWords with intentions that were less than sincere.

I confess. I wrote a smart alecky piece in Idaho Falls Magazine suggesting to readers that if they saw an ad on BizMojo Idaho that struck their fancy I wouldn't be opposed to them clicking on it. I hinted that if I made enough money from Google AdSense there might be a party at Carl's Jr. sometime, where we could all enjoy juicy burgers.

I can appeal this, and I might, but I'm more curious than anything. Did someone get carried away? Was I ratted out? Or is Google all-knowing and all-seeing? I have a hard time believing someone as small as myself would show up on their radar screen or cause them any concern at all, but I guess I could be wrong. It wouldn't be the first time.

The ultimate irony, I suppose, would be getting dinged on the Web for something that appeared in old-fashioned print. I believe the truth will emerge in the fullness of time, but it still might be more complicated than anything I can understand.

Next in the Biting-the-Hand-That-Feeds-You-Department: Has Facebook Turned Into a Turkey?

Tuesday, March 27, 2012

A less frantic picture at this year's job fair

I don't think there's a better way to take the temperature of the local economy than to attend a job fair like the one held this morning as part of the Mayor's Business Day.

The last one I went to, in 2010, there was an air of desperation at odds with the bankers and business people onstage at the Civic Auditorium that morning, all talking about how the recession was over. It wasn't, as we all found out. People told me about being out of work for months, about single job openings receiving more than 300 applications.

Whether it was the time of day -- morning rather than late afternoon -- or the actual economy, this year's job fair was comparatively laid back. The Idaho Falls Metropolitan Statistical Area's unemployment rate for February was 6.5 percent, way below the state and national averages. Idaho has posted seven straight months of declining unemployment.

Will Jenson
Rob Smith
Jessica Clapp
"You can have a decrease because people have stopped looking for work, but in our case it's because people have been finding work and the labor market has been growing," said Will Jenson, regional economist in the Idaho Department of Labor's Idaho Falls office.

While the unemployment rate is the same as it was in February 2011, the number of job postings online and in the paper was up 24 percent in 2011 over 2010. That has shown no sign of collapse in the new year.

Jenson said the housing market is still down, but the decline in construction jobs has slowed. The segment of the economy that has been up sharply has been leisure and hospitality, which he feels indicates an increase in consumer confidence.

If eastern Idaho's unemployment doesn't drop as far as other parts of the country, it will only be because it hasn't had as far to decline. Jenson said he expects the local unemployment figure to be between 5.5 and 6 percent in the second half of this year. Beyond that, a lot will depend on the federal budget. Between Pocatello and Rexburg, 20 to 25 percent of the jobs are linked to the Idaho National Laboratory.

If you can see it coming, it's not as bad, he said. "When people have a timeline, they have time to plan. It creates a softer landing for them. We've been through it before and we'll go through it again in the future. It's nothing new to us."

Elsewhere at the job fair, here's what people had to say:

Fred Rhoads of Waddell & Reed said he would be happy if could find one good entrepreneurial person for his team. In early December, Waddell & Reed moved to expanded offices in the Taylor Crossing on the River development. "People are starting to feel more optimistic. I think (they) are realizing they need to do something with their investment dollars."

Representing Eastern Idaho Regional Medical Center, JoAnn Cummings pointed to three pages of positions that the Idaho Falls hospital has open. "At the hospital, we constantly have opportunities," she said.

Still, she is not without friends who have been anxious to find work. "In this market, it depends a lot on what your skill set is," she said.

Rob Smith of Idaho Falls was at the event in hopes of finding a part-time job that would suit his degree and background in accounting while he pursued a mechanical engineering degree at Idaho State University.

Smith, 32, got a degree in accounting from BYU-Idaho, but discovered that the earning potential wasn't what he thought it was. "The compensation wasn't what a lot of us expected coming out of school," he said. To earn the more than $40,000,"the only way you can get that is if you're a CPA or really lucky," he said.

Jessica Clapp, 22, said she was looking for a job as an administrative assistant or something in information technology. Since graduating from Idaho Falls High School in 2007, she has worked for two call centers (Qwest and Center Partners), in food service and retail. Since last July, when she was sidelined by a health problem, she has been living with her parents while looking for work.

"I'm looking for a career, not a job," she said.

Monday, March 26, 2012

DeMarco's sale could get new influx of inventory

DeMarco's sale may get inventory from the store in Casper, Wyo.
Every girl's crazy for a sharp-dressed man, and if you're a guy who's looking for quality clothes at great prices DeMarco's in the Grand Teton Mall still has plenty of good stuff available. Right now, all items are 30 percent off the lowest marked price. I picked up a $300 suit Saturday for $109, and I will most likely be going back for more. I can't help myself.

Owner Rob Marcowitz said it's possible they will be bringing the inventory from their store in Casper, Wyo. There are still some great deals in store for men and women -- shoes, coats, slacks, dresses, ties, suits and sport coats. Brands such as Tommy Bahama, True Religion, Robert Graham, For All Mankind, etc.

So go on in and try something on. Check yourself out in the three-way mirror. Tell 'em BizMojo sent you.

Mayor's Business Day features, job fair, expo, luncheon

The Third Annual Mayor’s Business Day will take place Tuesday at Idaho Falls High School. The event is being presented by Grow Idaho Falls, the Greater Idaho Falls Chamber of Commerce and the Idaho Department of Labor.

The day begins with a job fair in the small gymnasium, from 8 to 10:30 a.m. Representatives of more than two dozen businesses will be there to take applications and offer advice. They include: Barton Consulting, BBSI, Carl's Jr., CBS Collections, Center Partners, CenturyLink, City of Idaho Falls, Compa Industries, Development Workshop, E2 Consulting Engineers, Eastern Idaho Regional Medical Center, Express Employment Pros, Home Depot, Human Dynamics & Diagnostics, I. E. Solutions, Idaho Department of Labor, INL - Peer Support Specialists, Legal Shield, Melaleuca, RED Inc., Riverbend Communications, SAGE Trucking School, SHRM, Stevens Henager College, Teton Toyota, TRPTA, University of Idaho, Waddell & Reed, Western Transport and Alsco

A luncheon in the small gym will be from noon to 1:30 p.m. Two speakers will be featured: Donna Tuttle, who served in the Reagan Administration and is now a partner in the Elmore Tuttle Sports Group, which owns the Idaho Falls Chukars; and Jeff Sayer, executive director of the Idaho Department of Commerce. Seating for the luncheon is limited. RSVP by e-mail at admin@growidahofalls.org or by calling (208) 522-2014.

The luncheon will be followed by the Area Business Connections Trade Show, in the large gym from 1:30 to 5 p.m. Vendors include: Ag Grand Natural Organic Fertilizer, Advantage Employer Solutions, Apple Athletic Club, Atwood Family Dentistry, Bank of Idaho, Better Business Bureau, Barrett Business Systems, Century Link, ComDesigns & Idaho Aviation, COMPA Industries, DL Evans Bank, Eastern Idaho Community Action Partnership, Eastern Idaho Technical College Foundation, Eastern Idaho Technical College, Foothills & Riverwest Dental, Good Samaritan Society - Idaho Falls Village, Hands of Hope Home Health & Hospice, Hopkins Roden Crockett Hansen & Hoopes PLLC, Hunter Idaho Falls Monuments, Idaho Correctional Industries, Idaho Industrial Commission, IBF, Idaho Housing & Finance Association, Inches-A-Weigh, Key Bank, GIFCC Military Affairs Committee, Microserv, Northwestern Mutual Financial Network, Northwind, Riverbend Communications, Rocky Mountain Environmental, Sam's Club, Scenic Falls Federal Credit Union, Snake River Animal Shelter, Snake River Landing, State Farm Insurance, Syringa Networks, Technology Ventures Corporation, The Bank of Commerce, University of Idaho & Idaho State University, Waddell & Reed, Wienhoff Drug Testing, Machen Family Dentistry, The Bank of Commerce and Syringa Wireless.

Friday, March 23, 2012

Four things not to buy at Costco, assuming that one is coming someday


OK, we all know you're waiting for news on Costco. Not since the advent the Olive Garden has there been such interest, and to be frank even in those days people were already asking about Costco.

Since we found out Dec. 23 that the company has boots on the ground locally, we've been determined to check periodically to keep tabs. A call Thursday to Costco's headquarters in Issaquah, Wash., brought the response I expected. Our interest was appreciated, but the company's development calendar doesn't show anything planned for Idaho Falls in the next six months.

This is how it's going to be until the Costco has a deal and is ready to make an announcement. Some of you may not be able to contain yourselves and will go to Pocatello to get your fixes. For your benefit, here's a link to a story about the four things you should not buy at Costco: designer clothes, imported shrimp, sheets and towels and bulk produce.

http://www.cbsnews.com/8301-505144_162-51484580/4-things-not-to-buy-at-costco/?tag=re1.galleries