Advertising Federation to host speaker on Web site upkeep

Brittany Hargis

In real estate, there’s a euphemism called “deferred maintenance,” and it applies just as much to a business’ online presence.

Plenty of Web sites are out of date or tired looking, taking up space and not doing the owner a whole lot of good.

At its monthly Lunch and Learn session this Thursday at Dixie’s Diner, the Idaho Falls Advertising Federation will hear from Brittany Hargis, general manager of Manwaring Web Solutions. Based in downtown Idaho Falls, her team specializes in Web design, development and marketing. For more than 15 years, the company has designed custom Web sites that are functional and easily found online.

First impressions are critical. What do your potential customers see when they end up on your website?

Sign-in is at 11:30 a.m. and the program runs until 1 p.m. Cost is $12 for IFAF members and $15 for non-members and includes lunch!

To RSVP follow this link to the Facebook event posting: https://www.facebook.com/events/1391506907837415/

The following week, on April 23, the Advertising Federation will hold its annual mixer and media auction at the Willard Arts Center. This is a great opportunity to buy advertising packages and expertise, with proceeds going to help the Idaho Falls Soup Kitchen.

Cost of admission is three cans of food or $5. Hors d'ouevres will be served. The silent auction begins at 7 p.m. Follow this link to the Facebook event posting: https://www.facebook.com/events/1642578275970818/