EIRMC names Niemann new marketing and community relations director

Coleen Niemann

Coleen Niemann has been named director of marketing and community relations at Eastern Idaho Regional Medical Center.

She came to work for the Idaho Falls hospital in 2010 as community relations specialist. Prior to that, she was marketing director of an acute care hospital in Phoenix. In January 2012 she went to work in the Salt Lake City divisional office of Hospital Corp. of America, EIRMC's parent company. She returned to Idaho Falls in October.

Niemann is taking over for Cindy Smith-Putnam, who left EIRMC in June, and hopes to carry on the work already started. "Cindy had a huge impact on the hospital and the community and left the department in extraordinary shape," she said. "I plan to concentrate on what we've been doing all along, the level of service, exposure, patient experience and patient satisfaction."

"She will do a great job." Smith-Putnam said. "She's a really smart person. I feel good about leaving things in good hands."