The Texas-based chain has been around since 1973, when it was George Zimmer. It operates under the names Men's Wearhouse, K&G Superstores (an off-price retail chain featuring discontinued items) and Twin Hill Corporate apparel.
The chain runs television and radio commercials featuring Zimmer, and the oft-repeated slogan, "You're going to like the way you look; I guarantee it." According to Business Week, Men's Wearhouse targets the common man, with "the neatly displayed clothes in Zimmer's stores [being] designed to cater to the unpretentious guy who wants to do as little as possible to maintain his wardrobe."
